Our Story

MORE THAN JUST A BRAND


Average Savage is more than a fitness brand. We represent the one's out there who feel like they are the main character!
You walk into a room and light it up, people stare, they feel your energy across the room!
This is the savage in you!
BUT, we are ALL, only HUMAN... So yes, we all have our days where we feel the complete opposite.
This is where the average in you comes out and creates that balance, keeps us humble, keeps us learning and striving to be the best us every day.
 
 
We represent YOU.
You represent US.
Together, we are AVERAGE SAVAGE.
 
 
OUR GOAL

We aim to inspire.
When you put on one of our shirts, hoodies, hats, we want you to feel empowered.
We want our apparel to be a reminder to you to be the very best version of yourself, every single day, no matter what.
As well, we hope that our messages across our clothing items motivates those around you so that when others see you wearing this brand, they know... you aren't just existing... you are living!


BACKSTORY


"It all started with a dream..." and that's true!
Zachary, our founder, woke up at 2:30 am one day out of a sound sleep with this name that popped into his head. "Average Savage". It seemed to come out of nowhere. He had been thinking of brand names for months on end, trying to secure the perfect one that showcases how he feels as well as many others.
As soon as it came to mind, he couldn't go back to sleep. He jumped right up and started building the business with no time to waste.
With over 20 years into his own personal fitness journey, he had an urge inside him that was telling him, it was time to start something new.
He believes that everyone has a story to tell, and we should not be afraid to tell it.

You are far from average. Join the Average Savage Family today!



Founded in November 2024.


CEO of Average Savage

Our Founder

Zachary started Average Savage in November 2024.

As someone who is a firm believer in quality of life, being highly involved in the gym lifestyle for more than 20 years gave Zach the desire to start a brand which provides fitness training plans, diet & lifestyle tips + apparel.

With visions of taking the brand name even further in the future, he has his sights set on much bigger goals past 2025.

We are all average savage. Welcome to the family!